App studio, Gurgaon
Build weird.Make it real.
Goblins is an app studio from Gurgaon. We dream up, build and scale our own consumer apps.
5 live, 4 in the lab
Our apps have been downloaded more than 2M times, and rated 4.8 across 5.4K+ reviews.
Figures from Google Play, 6 Oct 2026.
Live now
What we’ve shipped.
AarohiAI companion★ 4.71M+ downloads
The AI companion that understands you.
Aarohi adapts to your mood in real time. An empathetic listener one moment, a playful bestie the next, and always a tap away.
- Status
- Live
- On
- Android, Web
- Google Play
- 4.7 from 1.8K reviews

RiyaaAI companion★ 4.910K+ downloads
A companion who chats, calls and plays Ludo with you.
Riyaa is the playful one. Long conversations, real voice calls, and a Ludo board for when you would rather play than talk.
- Status
- Live
- On
- Android, Web
- Google Play
- 4.9 from 448 reviews

SnapTVMicro learning★ 4.81M+ downloads
Bite-sized learning that turns screen time into know-how.
SnapTV is micro learning in short, vertical video. Practical lessons and shows, made to be watched in a minute.
- Status
- Live
- On
- Android
- Google Play
- 4.8 from 3.22K reviews

Udaan TVLearning + devotional
Learn something new in a minute.
Udaan TV is short-form learning for Hindi-speaking India, with a devotional side: bhajans, mantras and aarti as ringtones for your phone.
- Status
- Live
- On
- Android

AstroVaaniAI astrologyNew on Google Play
Talk to AI jyotishis who read your kundli.
AstroVaani is chart-grounded Vedic astrology. Share your birth details and talk to an AI jyotishi about marriage, career, dasha, remedies and timing.
- Status
- Live
- On
- Android, Web

CackleVoice agents
Voice agents, priced by the minute.
Cackle is the studio’s voice agent platform. Build an agent, give it instructions, variables and tools, test it live, then put it on a call.
- Status
- Platform
- On
- Web
In the lab
What’s brewing.
Here is what is on the bench right now. Some will ship. Some will teach us something and get shelved. All of them are real, working builds.
In the labLingoji
Language learningSpeaking-first English practice for Hindi speakers.
- Idea
- Prototype
- Beta
- Live
Android-first build in active development.
In the lab
Rudy Go
Puzzle gameA good tangle. A clever way out.
- Idea
- Prototype
- Beta
- Live
130 puzzles built. In internal beta.
In the lab
IQ Game
Brain teasers100 brain teasers. Mistakes cost nothing.
- Idea
- Prototype
- Beta
- Live
100 levels playable. Working title.
In the lab
Crocodile River Diner
3D web gameA 3D restaurant game that runs in your browser.
- Idea
- Prototype
- Beta
- Live
Playable in the browser. Release candidate.
How we build
From odd idea to real thing.
Same four moves every time. The apps change; the habit does not.
- 01
Spot
We look for small, odd, real needs. Someone to talk to at 2am. A reading of your chart in your own language.
Aarohi is the answer to one of those: a companion with a long memory, in Hinglish. - 02
Prototype
A playable build comes before a pitch deck. Most of what we make starts as a rough thing on one phone.
IQ Game is at this stage now: 100 levels, one fox, no polish yet. - 03
Prove
Put it in front of real people, in a real store. Keep what they come back to and drop the rest.
AstroVaani is at this stage now: newly out on Google Play. - 04
Scale
Double down on what works: more languages, more voices, better retention, one shared engine underneath.
SnapTV has passed a million downloads on Google Play, and its engine now runs Udaan TV too.
The engine
10 products. One set of parts.
Every app we ship leaves something behind for the next one. This is the kit they are all built from.
Voice
Real-time voice is a first-class feature here: calls in Aarohi, Riyaa and AstroVaani, and Cackle for building voice agents.
Characters, not chatbots
Aarohi, Riyaa, Vaani, Asha. Every product has a face and a voice of its own.
The horde
Small team. Big eyes.
We are a small team by choice. These are the four things we look for in each other.
Curious
We poke at things until they do something interesting.
Scrappy
A working build beats a perfect plan.
Creative
If it already exists, we would rather make the odd one.
Relentless
Ship, watch, fix, ship again.